Jose A. Serrano | Creative Director
About Programs Identities Packaging Collateral collateral
Qualcomm, BREW 2003
With a revitalized image and voice, Qualcomm's BREW brand dramatically raised its profile in the global wireless services marketplace in 2003. BREW's bold new identity signaled its determination to gain a strong footing against an entrenched competitor — as well as its keen desire to connect with the youthful, independent-spirited software developers who are instrumental in driving its success. Targeting manufacturers and service providers as well, a versatile launch program made BREW's superb technology and unique, end-to-end solution compelling as well as easy to understand.
Qualcomm, BREW 2003
Qualcomm, BREW 2004
Deleo Clay Tile Co.
Exario Networks
Invitrogen
Upstate
Bordeaux Printers

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(c) copyright 2004